MasterOffer
We’ll create an unrefusable offer based on your clients’ hidden issues to multiply your sales. No discounts, product investments,
or sales scripts required.
Pay only for results from $1600
We’ll create an unrefusable offer based on your clients’ hidden issues to multiply your sales. No discounts, product investments,
or sales scripts required.
Pay only for results from $1600
“Bad sales” happen when only 2 out of 10 potential clients make a purchase, and the other 8 never come back. This occurs because, in the client's eyes, the perceived value of your offer is lower than the price you're asking.
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When the market offers similar products, value is determined by either a low price or by the additional problems your offer addresses. The more problems a new offer solves, the higher the perceived value for the client.
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Regular offer
Print a standard volume of labels in 2 weeks and follow the price-quantity curve by selling inventory over 6 months
Orders are based on forecasted label needs, showing the price-quantity curve for the next 6 months.
The larger the order, the lower the price, so clients are compelled to purchase excess inventory for 6 months.
Forecasts often turn out to be inaccurate, but the client spends money upfront, which reduces their monthly profit.
It is not possible to quickly change the design within 6 months, which hinders adjustments to marketing messages on the packaging.
MasterOffer
Print labels for 2 weeks of stock within 2 days, at the price of a 6-month volume based on the contract.
We print only according to your actual demand, allowing you to keep stock for no more than 2 weeks instead of 6 months.
Change label designs according to the current market to stay in demand now, not in 6 months.
Having only 2 weeks of stock frees up funds for other investments with our assistance.
We guarantee no label shortages and offer $500 for each missed label in case of a shortfall due to equipment issues.
Your sales
When your offer is the same as everyone else's, you can expect an industry-average conversion rate
MasterOffer
When you have a unique MasterOffer, you can expect a 90%+ conversion rate in sales
Do not base the offer on technological innovations.
No need to create new products or enter new markets.
Not based on a catchy slogan or description of the offer.
Not based on lowering price or cost.
Does not list strengths, market clichés, missions, contests, etc.
Achieves 8/10 sales (there will always be 1-2 clients who won’t be convinced).
Startups
The problem with startups is product-fit. We help identify strong hypotheses and test them before you invest hundreds of thousands in production, minimizing the risk of loss.
Nonprofit organizations
We accelerate and enhance value creation for beneficiaries by removing internal organizational constraints, which strengthens the perceived value to sponsors and donors.
B2B companies
To create a MasterOffer, we analyze how your current offer impacts the speed at which your client generates revenue and identify any hidden problems created for the client in terms of procurement or operational expenses.
B2C companies
We completely transform the offer by studying the hidden problems of end consumers to determine how to adjust our product and significantly increase its value.
Startups and businesses looking to operate independently.
A group of 4-6 companies working in an online format.
Cross-checking of test results.
Coming soon
Developing confident offer hypotheses for testing.
Tracking the process of testing new offers.
Work is carried out only if there is an insider in the category on the team.
1200$
Researching Point A and developing a new offer.
Assistance with conducting testing and tracking.
Creating a plan for integrating the new offer into the company’s processes.
1600$
Researching Point A and developing a new offer.
Independent testing of the new offer.
Managing the campaign to integrate the new offer into the organization.
From 4500$
How do you identify hidden problems?
The MasterOffer development process involves three stages. Diagnosis: We collect undesirable phenomena experienced by clients and create a rigorous cause-and-effect diagram to determine the root cause of over 70% of these issues. We then identify the guiding policy for addressing these root causes. Strategy: We develop a new strategy based on the guiding policy and adjust the core offer to account for both positive and negative consequences. We also devise solutions for the negative impacts. Tactics: We plan the testing process, gather feedback, and make necessary adjustments. Once the offer is finalized, the project concludes. If needed, we assist with implementing the changes.
Timeframe for creating a MasterOffer?
The timeline depends on the complexity of testing the new offer. Development will take between 16 to 24 hours of focused work with breaks. Testing may take up to 5 business days, but with limited internal resources, testing and training can extend up to 2 weeks.
What guarantees do you provide?
We work with your intuition, experience, and knowledge to create a fail-proof offer based on logic and common sense. If we are unable to develop a successful offer, we will refund your money and provide 10 hours of free consultation on brand strategy, marketing, and brand management from Bogdan Popovich. These consultations can be used within 6 months.
How is payment for your service handled?
Payment depends on the collaboration format. For the MasterOffer: StartUp package, payment is 50/50: 50% upfront and 50% after the completion of testing. For the MasterOffer: Business package, there are two formats: project-based and equity-based. In project-based collaboration, payment is also 50/50. In equity-based collaboration, we receive 5-30% of the net profit after the new offer is implemented over a period of 4 months.
What other services do you provide?
Bohdan Popovych is a brand strategist with 10 years of experience in brand management and project work. Over this time, he has built a comprehensive team of strategists, creators, and copywriters, and we offer services for executing complex and multifaceted marketing projects. Additionally, he provides consulting services for developing brand strategies.
How can I get a discount?
Let's focus on earning more together. It's better to achieve 30% more profit than to settle for 30% less value.